Placement
Creating a food environment where healthy choices are accessible can lead to better health outcomes. We can do this by making these choices convenient. Conversely, we can create barriers and inconvenience around less healthy options.
Proximity
Proximity is key in choosing food. By placing healthier options in easy-to-reach locations, such as the front of the pantry or on the kitchen counter, we're more likely to reach for them. One study found that participants consumed more apple slices and carrot sticks when they were offered in close proximity to the participants (near vs 2m away). Another study found that employees who used the beverage station close to the snack station where more likely to take a snack.
This strategy can be particularly effective for those who tend to graze and “mindlessly” snack throughout the day.
Visibility
In sight, in mind! Placing healthier meal items at the front of the fridge in a visible location, can encourage their consumption. Rearranging food items with visibility in mind creates an environment where nutritious options front of mind, easy to grab and convenient.
Smallwares play a crucial role in shaping our eating behaviors by influencing the visibility of food options. Using clear, glass bowls for healthy snacks can enhance their prominence, making it easier to choose nutritious foods.
On the contrary, opting for solid, opaque bowls or jars for sweets can significantly diminish their visibility. When these indulgent treats are hidden from view, it creates a scenario of "out of sight, out of mind."
Height
Where the food is placed vertically (that is, how high or low) can impact convenience. For example, if chips are placed high up in the pantry, they may be deemed too inaccessible for everyday consumption. Similarly, foods placed low to the ground may require squatting and may be more work than deemed worth it.
Placing healthy options at eye level has been shown to increase selection and consumption of these offerings.